atomic self-setting clocks

I actually have this clock. The ceiling display can be rotated from 0-90 degrees, or there it a button to rotate 180degrees -- giving you 360 degrees. Its sittin on my nightstand, approx. 12 feet from me, right now, and I can read the LCD display from here. It's designed to not be a bright light when you're sleeping, and when the alarm goes off it auto-lights the LED and the LCD displays, so you can see it. :)

The clock's LCD display can not be read from across the room during daytime or even with an overhead light on in the evening.
This could be corrected if the light that illuminates the clock face had an option to remain on. Currently, one hits the bar on the top of the clock and the clock face is illuminated for 5 seconds and then the light turns off. The second option would be to replace the LCD with an LED readout.
Also, when using the projection feature the display is clearly visible, but it is reversed/upside down. One has to turn the clock almost backwards to get a correct view of the time on the ceiling.